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Showing contexts for: Instagram in San Nutrition Private Limited vs Arpit Mangal And Others on 28 April, 2025Matching Fragments
2. This surge in the influencer marketing industry is largely attributable to increased internet penetration, proliferation of affordable smartphones and rise of regional content creators who cater to diverse audiences across the country. Platforms like Instagram and YouTube, which serve as primary channels for influencers to share content and collaborate with brands, have become central to this phenomenon.
15.11. The particulars of the defendants no.1 to 4 are given as under:
a. Defendant no.1 - Arpit Mangal operating a YouTube channel under the handle @AllAboutNutrition and Instagram account with the username @arpit_mangal_official;
b. Defendant no.2 - Kabir Grover operating a YouTube channel under the handle @HealthByKilo and Instagram account with the username @healthbykilo;
c. Defendant no.3 - Manish Keshwani operating a YouTube channel under the handle @Manishhkeshwani and Instagram account with the username @manishkeshwanifitness;
d. Defendant no.4 - Avijit Roy operating a YouTube channel under the handle @COREFITLAB and Instagram account with the username @corefitlab_official.
The defendants no.1 to 4 are hereinafter collectively referred to as the 'defendants'.
15.12. The defendant no.5 is Google LLC that owns and operates the global video sharing platform YouTube (hereinafter 'Google'/ 'YouTube') wherein the defendants have uploaded videos which are the subject matter of the present suit (hereinafter collectively referred to as the 'impugned videos').
The defendant no.6 is Meta Platforms Inc. that owns and operates the social media platform Instagram (hereinafter 'Meta'/ 'Instagram') wherein the defendants are uploading and circulating the impugned videos. The defendant no.7 is Ashok Kumar, i.e., unknown defendants.