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Showing contexts for: Predatory pricing in Batra Medicos & Ors. vs Union Of India & Ors. on 18 August, 2023Matching Fragments
(c) Whether Respondents No. 1 and 2 were justified in seeking clarifications from HI and H2 bidders conceming their fmancial capabilities. Further, whether this course of action was reasonable and proportionate in the context of concems about potential predatory pricing.
(d) Whether the suspicion raised by Respondents No. 1 and 2 regarding predatory pricing is substantiated by the significant disparity between the anmial turnover ofthese bidders and the projected annual expenditures.
19. The crux of the present dispute hinges on the reasoning behind Respondents No. 1 and 2's decision to reject the financial bids of HI and H2 bidders due to concerns of predatory pricing, and their subsequent decision to award contracts to the H3 and other higher-ranked bidders. In that light, the Court shall now analyze whether this decision is arbitrary, unreasonable or beyond the ambit of the conditions provided in the Scope of Work. Our objective is to ascertain whether the impugned decision was taken in a fair and impartial manner, without any manifest arbitrariness or bias. The outcome of this assessment will be crucial in deciding the fate of the present petition. However, before delving into the issue of predatory pricing, it is imperative to address a misconception put forth by the Petitioners. Their contention that they could have secured contracts had Respondents No. 1 and 2 strictly followed Clause 7.2, is misguided. This assertion fails to acknowledge the essence of competitive bidding embedded within Clause 7. According to this clause, the contract is offered to the bidder with the highest discount rate. The Petitioners' hypothetical scenario assumes subsequent bidders' refusal, which is purely speculative and lacks legal foundation. Moreover, the bid status presented to the Court ranks the By:SAPNA SETHI fV.P.(C) 5077/2023 16 of27 2023:DHG:5869-DB B B Petitioners as low as Hll for certain wellness centers,^ further undermining their argument. Their stance also disregards the substantial impact of predatory pricing, the very reason behind the rejection ofHI and H2 bids.
Predatory Pricing
20. That said, we move on to the core issue - predatory pricing. At the crux of impartial tender process lies the cardinal principle of promoting fan- competition. If predatory pricing tactics are employed, it can distort the bidding process by discouraging genuine competitors from participating or submitting realistic bids. The analysis of predatory pricing in tender process holds significant importance as it ensures fair competition, prevents anti competitive practices, and safeguards the public interest. Predatory pricing can lead to sub-standard services or goods being delivered to the public, as the bidder may not be capable of providing quality products at such low prices. Proper scrutiny helps in selecting bidders who can fulfill their contractual obligations effectively. Thus, proper analysis of predatory pricing helps identify such practices and ensures a level playing field for all bidders. On this issue, the CM of February, 2020 issued by the Ministry of Finance, Government of India, acts as a reference point. It underscores the need to maintain an equilibrium of pricing, thus, preventing the undue influence of artificially low (in this case high) bids. Respondents No. 1 and 2 have therefore invoked this OM as a means to safeguard the procurement process against potential predatory pricing strategies. The OM reads as follows:
28. Regarding the Petitioners' assertion that Respondents No. 1 and 2 awarded contracts to certain wellness centers on the same discount rate as was offered by HI, it is important to recognize that each case must be evaluated on its individual merits. The rejection of M/s Cure Pharma Chemist's bid due to predatory pricing or an abnormally low bid was primarily founded on their comparatively low tumover in relation to the substantial contractual obligations involved. In light of the foregoing analysis, the core contention raised by the Petitioners -- that Respondents No. 1 and 2 acted in contravention of Clause 7.2 of the Scope of Work by awarding contracts to H3 bidders - lacks merit. The methodology adopted by Respondents No. 1 and 2, as guided by the OM dated 06"^ February, 2020, stands as a legitimate safeguard against predatory pricing and abnormally low bids aiming to ensure fair competition, prevent distortions in the bidding process, and uphold the public interest. MSE Condition