Allied Blenders And Distillers Pvt. ... vs Snj Distillers Private Limited & Anr. on 19 April, 2023
71. Much reliance was placed by the Defendants on the judgment of
this Court in PhonePe Private Limited (supra), wherein the Court
held that barring the common 'Pe' suffix, it cannot be said that the
mark 'PhonePe' of the Plaintiff and 'BharatPe' of the Defendant are
confusingly or deceptively similar and in fact, the words are not even
phonetically similar. As rightly pointed out by the Plaintiff in the said
case, the entire discussion centred around the rival marks being
generic or descriptive and the rights of the Plaintiff to claim
monopoly, while in the present case, Plaintiff's mark has not only
been held arbitrary but also declared as a well-known mark and the
discussion with respect to the rights of the Plaintiff to claim
monopoly, is wholly irrelevant.