Laxmikant V.Patel vs Chetanbhat Shah & Anr on 4 December, 2001
39. Mr Tulzapurkar relies on Laxmikant V Patel v Chetanbhai
Shah & Anr,34 but this does not, I think, serve his cause very well.
The law does not permit, the Supreme Court said, anyone to do
business by deluding customers or clients into mistaking his goods
are those of another or vice versa. Fraud is immaterial, and so is the
defendant's state of mind. That only tells us that the
misrepresentation may be unintentional. From this, the factum of
misrepresentation cannot simply be presumed in every single case;
and we must distinguish between likelihood of misrepresentation
and likelihood of damage. Actual damage need not be proved; its
likelihood is enough. When the Supreme Court said that the goods
are in effect telling a falsehood about themselves, something
calculated to mislead, what is it those goods are saying? Only that
those goods are so designed or put into sale to convince consumers
the goods originated from a source other than the one from which
they did.