M/S. Kemp & Company & Another vs M/S. Prima Plastics Ltd. on 18 September, 1998
22. I also do not see how the decision in Kemp and Company &
Ors. v Prima Plastics Ltd.14 can be said to be of any possible
assistance to Mr. Kane. Citing Copinger and Stone James on
Copyright, the Court held that a mere copy is not per se a false
representation. The plaintiff must show more than a mere copy or a
mere similarity. Where an article is fashioned in an unusual way to
lend it a distinctive appearance characteristic of one party's
product range and that party can establish a reputation acquired
over some appreciable time, then putting a virtually
indistinguishable copy or replica of it in the market complete with
these uniquely identifying and distinguishing features would
amount to a misrepresentation that the rival product too emanated
from the claimant.