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M/S. South India Beverages Pvt. Ltd. vs General Mills Marketing Inc. & Anr. on 13 October, 2014

6. It is also profitable to refer to the observations in paragraph 19 as well as 20 of the same judgment. The Delhi High Court in the said judgment observed that even sophisticated consumers are not immune from confusion under all circumstances. It was also stressed that degree of similarity in the marks necessary to support a finding of infringement is less than in the case of dissimilar or non competing products. It is to be noted that in the case at hand, both the appellant and the respondent are offering similar services.
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