most powerful brand name
in the world and "Interbrand‟s Compilation of World‟s Top 100 Brands"
CS(OS) 1710/2005 Page ... extracts of the Guinness Book of Business Records and extracts of
Interbrand‟s Compilation of Worlds 100 Top Brands have also been
placed on record
research paper
CS(OS) 3271/2012 Page 4 of 18
produced by Interbrand, regarding a survey conducted by them
upon the Top 100 brands ... includes
LIPITOR and VIAGRA, the world's sales leader". The
Interbrand survey carried in the Business Week August 9 - 16,
2004 edition, places
Greatest Brands' edited by Nicholas Kocham and published by Interbrand
plc. and 'Brands, An International Review' by Interbrand plc., rank the
Plaintiffs
Business Week‟ dated
August 4 2003, carried a research paper produced by Interbrand, regarding
a survey conducted by them upon the Top 100 brands ... that includes LIPITOR
and VIAGRA, the world‟s sales leader". The Interbrand survey carried in
the Business Week August 9 - 16, 2004 edition, places